Students may begin this program Fall, Winter, Spring, or Summer quarters.
Admissions application and assessment testing in Reading, Math and Writing is required. Your score on the test and/or your previous transcripts will determine where you begin your course sequence. Contact Admissions at 360.752.8345 or at admissions@btc.edu for assistance with academic planning.
Students are expected to have a basic understanding of web technologies and marketing concepts prior to registering for the Social Media Marketing classes.
Students will learn core business practices, principles, and theories allowing them to make immediate and significant contributions in the workplace. Students will gain the knowledge, skills, and abilities necessary to coordinate human, financial and material resources to achieve organizational objectives while adhering to government guidelines.
Students pursuing the Social Media Marketing track may begin working as a Social Media Specialist, Digital Engagement Specialist or Public Relations Specialist and progress to Online Community Manager or Social and Community Service Manager.
Marcia Pedersen has a Bachelor of Science and Master of Education degrees from Central Washington University and has taught a variety of courses over 27 years including computers, finance, law, entrepreneurship, office procedures and English. She is certified in Microsoft Office Word, Excel, Outlook, PowerPoint and Access. Her professional networks are with the National Business Education Association, Washington Association of Career and Technical Education, and Washington State Business Education Association. In addition, she has worked as a receptionist, legal secretary, athletic program manager, clerical testing administrator, lifeguard, and juvenile detention officer. She enjoys traveling, scuba diving, reading, volunteering with search and rescue, and spending time with her family—two and four-legged!